Discovery Engine
Maps questions buyers use to explore, compare, and decide in AI search, scoring prompts across more than 70 signals such as intent strength, funnel stage, commercial context, competition, and geography.
ReSO
ReSO is an AI search visibility and optimization platform that helps SEO, content, marketing, and growth teams track brand presence in AI answers, identify citation and technical gaps, and prioritize buyer prompts. It combines prompt discovery, citation analysis, and website readiness work for platforms including ChatGPT, Perplexity, and Google AI Overviews.
AI search visibility and optimization
ReSO is an AI search visibility and optimization platform for brands that want to understand how they appear in answers from ChatGPT, Perplexity, Google AI Overviews, and—on broader coverage—Claude, Copilot, and Gemini. It focuses on natural-language buyer prompts rather than keyword rankings alone, mapping the questions people use to research, compare, and choose products or services.
The product combines three operating areas: Discovery Engine identifies and scores high-intent prompts; Citation Intelligence studies which sources AI systems cite and where a brand is absent; and Technical Engine checks whether a website can be crawled, interpreted, and trusted. ReSO then supports content and technical changes through an approval-based workflow intended to work with an existing SEO or content process.
Core capabilities
AI visibility tracking
Tracks whether a brand is mentioned in AI answers, measures answer share against named competitors, and identifies visibility gaps across prompts, markets, and buyer stages.
Citation Intelligence
Analyzes the domains and pages cited in a category, surfaces high-demand questions without a clear vendor owner, and guides the creation of citation-oriented content.
Technical Engine
Audits website accessibility and interpretation issues for AI systems, including crawlability, schema, structure, page hygiene, and answer-blocking errors; the pricing page states that audits cover more than 500 technical factors.
Content production and optimization
Provides topic shortlists, AI-optimized landing pages and blogs, existing-content optimization, structured FAQ clusters, and content recency work depending on plan scope.
Workflow integration
Fits proposed strategy, drafts, fixes, and publishing into an existing plan-review-publish process. Changes remain subject to the customer's approval, and higher-scope plans can include CMS publishing workflow support.
Practical use cases
Build an AI-search research baseline
Use prompt mapping to learn how prospective customers describe their needs in natural language, then prioritize questions by intent, commercial context, funnel stage, and competitive pressure.
Identify competitive visibility gaps
Compare brand and competitor presence prompt by prompt to find parts of the buyer journey where other vendors are cited and your brand is missing.
Plan content for citation opportunities
Use citation-source analysis and unanswered high-demand questions to select topics, improve existing pages, and create landing pages or blogs structured for extraction and quotation by AI engines.
Remove technical barriers to AI visibility
Audit crawlability, schema, rendering, page structure, and other technical factors when AI systems cannot reliably access or interpret important pages.
Operationalize ongoing AISO work
Bring recommendations, drafts, and fixes into an established editorial workflow so internal teams can review and approve changes before publication; custom scopes can also include CMS publishing support and migration coverage.
Pros and Cons
Pros
- Connects prompt discovery, citation analysis, and technical website readiness in one operating model.
- Uses more than 70 intent signals to prioritize buyer questions beyond short keyword queries.
- Tracks brand visibility and competitor presence at the prompt and answer level.
- Keeps proposed changes under customer approval and is designed to fit an existing planning, review, and publishing process.
- Offers a free one-off entry point with an AI visibility baseline, report, six technical fixes, and one AI-optimized blog.
Cons
- The depth of prompt coverage, content output, technical support, and data integrations varies by plan or custom scope.
- The site provides limited public detail about implementation requirements and the exact workflow for every supported CMS or team setup.
FAQ
How does ReSO measure AI search visibility?
ReSO maps buyer prompts across exploration, comparison, and decision stages, then measures whether your brand appears in AI-generated answers. It also compares visibility with competitors and identifies content and technical gaps.
What does the Discovery Engine track?
ReSO's Discovery Engine analyzes prompts using more than 70 intent signals, including funnel stage, search behavior, commercial intent, context, competitive factors, and geography. The resulting prompt set can be customized on higher-scope plans.
How does ReSO help brands earn citations?
The platform identifies domains and pages cited across a category, finds high-demand questions that lack a clear vendor answer, and produces content shaped around citation patterns. The site describes this as Citation Intelligence.
Does ReSO replace traditional SEO or the content team?
ReSO is designed to work alongside existing SEO and content processes. It proposes and prioritizes changes for team approval, while content and technical work can be reviewed and published through the team's established workflow.
What is included in the free option?
The site offers a free one-off option with an AI visibility baseline, an AISO report, six technical fixes, and one AI-optimized blog. Paid and custom scopes provide broader prompt tracking, content production, technical support, and workflow services; exact coverage depends on the selected plan.
Quick Facts
- Category
- AI search optimization and marketing analytics
- Primary users
- SEO, content, marketing, and growth teams
- Core engines
- Discovery Engine, Citation Intelligence, and Technical Engine
- AI platforms named on site
- ChatGPT, Perplexity, Google AI Overviews; broader plans add Claude, Copilot, and Gemini
- Workflow
- Plan, write, review, fix, and publish through the team's existing process
- Entry option
- Free one-off AISO report with six technical fixes and one AI-optimized blog
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