Spotify playlist promotion
Submit a song to a network of vetted Spotify playlist curators who review tracks and decide whether to add them to their playlists.
Playlist Push
Playlist Push is a music promotion platform for Spotify and TikTok campaigns. It helps artists, managers, and labels submit tracks to vetted curators and creators for organic promotion, feedback, and placements.
Organic music promotion on Spotify and TikTok
Playlist Push is a music promotion service for artists, managers, and labels that runs campaigns on Spotify and TikTok. Its main job is to connect songs with vetted playlist curators or creators so releases can earn organic exposure, written feedback, and placement decisions without relying on bots.
For Spotify campaigns, users submit a track link or upload an unreleased song, choose targeting such as genre or mood, and send the music to matching curators for review. For TikTok campaigns, users provide a song snippet and creative brief, and verified creators use the sound in their videos. The pricing page shows Spotify campaigns start at $280, with final reach and cost depending on targeting and curator selection.
Core capabilities
Targeted campaign setup
Use genre, mood, and playlist targeting so the system routes your song to curators that match the track’s style and likely audience.
Pre-release pitching
Upload unreleased audio for pre-release campaigns so curators can review the track before launch and place it around release day.
TikTok creator promotion
Run TikTok campaigns by sending a song snippet and brief to verified creators who can feature the sound in their videos.
Live reporting and feedback
Review curator feedback, placement decisions, and campaign results in a live reporting dashboard with analytics and placement data.
Campaign transparency controls
Use the Artist Protection Fund and review deadlines to keep spend tied to curator activity rather than unanswered submissions.
Common ways teams use it
Promote a new Spotify release
An artist launching a new single can submit the track to matching Spotify curators, collect early feedback, and use the resulting placements to build first-week momentum.
Coordinate pre-release playlist pitching
A label can run a pre-release campaign with an unreleased file so curators can review the song before launch and line up additions around the release window.
Seed TikTok usage around a track
A marketer can pair a song snippet with a simple creative brief for TikTok creators, then use creator videos to drive awareness and searches for the track.
Track campaign performance
An artist manager can review live analytics, curator responses, and placement data to understand which genres or playlist types are producing results.
Join the Spotify curator program
A creator interested in monetizing playlists can apply to the curator program, review music, and get paid for qualifying reviews when accepted.
Pros and Cons
Pros
- Uses a vetted curator and creator network rather than bot-driven traffic.
- Supports both Spotify playlist pitching and TikTok sound placement in one service.
- Offers pre-release campaigns so tracks can build momentum before launch.
- Includes written curator feedback and live reporting instead of leaving results opaque.
- Shows a clear minimum budget on the pricing page, starting at $280 for Spotify campaigns.
Cons
- Spotify results are not guaranteed, and playlist additions depend on curator judgment.
- Pricing varies by campaign settings, so the final reach and cost can change by genre and curator mix.
- The public site only documents Spotify and TikTok campaigns, with other platforms described as planned rather than available.
FAQ
What does Playlist Push do?
Playlist Push is a music promotion platform that lets artists and labels submit songs to vetted Spotify playlist curators and TikTok creators. The service focuses on organic promotion rather than bot traffic.
How does the Spotify promotion workflow work?
You can submit a Spotify track link, or upload an MP3 for a pre-release campaign, then choose broad targeting such as genre, mood, or playlist fit. Playlist Push sends the song to matching curators, and you receive written feedback and placement decisions in your dashboard.
How does TikTok music promotion work?
For TikTok promotion, you provide a song snippet and a creative brief. Verified creators then use the sound in their videos, which can increase off-platform discovery and user-created content around the track.
What should buyers know about pricing and guarantees?
Spotify campaigns start at $280 according to the pricing page. The pricing calculator can estimate reach, but the final price and playlist count vary by genre and curator selection, and placements are not guaranteed.
Who is Playlist Push for?
Playlist Push says it supports artists, managers, independent labels, and major labels, and it offers campaigns on Spotify and TikTok. The pricing page also says more services are planned, including Apple Music, YouTube Music, and Instagram.
Quick Facts
- Category
- Music promotion
- Platforms
- Spotify and TikTok
- Primary users
- Artists, managers, independent labels, and major labels
- Pricing shape
- Paid campaigns; Spotify campaigns start at $280
- Source domain
- playlistpush.com
- Campaign inputs
- Track link or MP3, plus genre, mood, and related targeting
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