Troubleshoot in real time
Use natural language to investigate ad issues, ask follow-up questions, and get guidance that helps identify and resolve problems without stopping work.
Ask Ad Manager
Ask Ad Manager is a Gemini-built AI agent for Google Ad Manager that helps publishers troubleshoot issues, generate reports, and find relevant settings using their own data.
Overview
Ask Ad Manager is a conversational AI agent inside Google Ad Manager. Built with Gemini, it is designed to help publishers get deeper insights into their ad performance, troubleshoot issues, and make decisions faster using their own account data.
The product’s stated purpose is to reduce manual work across common Ad Manager workflows. Instead of creating multiple reports or clicking through the interface to find settings, users can ask a question in natural language and receive guidance, reports, or links that move them toward the next step.
Core capabilities
Prompt-based performance reporting
Request custom metrics, tables, reports, and comparative benchmarks from a single prompt instead of assembling multiple reports manually.
Publisher-specific insights
Get personalized answers and recommendations based on the publisher’s own data, so the output reflects the account being analyzed.
Direct navigation to key settings
Receive contextual links and guided navigation that point to the right settings or destinations in Ad Manager.
Context-aware follow-through
Keep conversation context active so the agent can load relevant filters and settings for the task being discussed.
Workflow acceleration
Use the product’s conversational flow to move from a question to an action more quickly, with the goal of reducing manual platform searching.
Practical use cases
Investigating ad delivery issues
When a line item or campaign is not behaving as expected, users can ask Ask Ad Manager to help diagnose the issue, gather supporting context, and suggest a path to resolution.
Pulling performance insights on demand
Instead of manually stitching together reports, a publisher can request the metric or comparison needed to understand inventory performance and get a concise output faster.
Finding the right Ad Manager setting
Users who know what they need but not where it lives in the interface can ask for the relevant destination and use the returned links and settings to get there faster.
Iterating on questions in one session
Teams that want to move from analysis to action can use the agent to answer follow-up questions, refine the request, and stay in the same conversational workflow.
Pros and Cons
Pros
- Uses a conversational interface for troubleshooting and analysis.
- Can generate reports, tables, and benchmarks from a prompt.
- Relies on the publisher’s own data for personalized outputs.
- Can direct users to the right place in Ad Manager and load relevant context.
Cons
- The announcement does not include pricing, edition limits, or detailed access requirements.
- Ask Ad Manager is planned as a beta launch, so capabilities may expand over time.
- The source does not document every supported workflow or integration point yet.
FAQ
What is Ask Ad Manager?
Ask Ad Manager is a conversational AI agent built into Google Ad Manager. It uses a publisher’s own data to answer questions, surface insights, and help troubleshoot issues without requiring manual report building.
What can it do inside Ad Manager?
The product is described as a multi-turn conversational agent that can help diagnose issues in real time, generate custom performance reports and comparative benchmarks, and guide users to the right place in Ad Manager.
When will it be available?
Google says Ask Ad Manager will be available in beta this month, with new skills rolling out throughout the year. The source does not provide edition, pricing, or access restrictions.
Does it use shared or external data?
The announcement says Ask Ad Manager uses only each publisher’s own data and provides personalized answers and recommendations while keeping data safe and the user in control.
Quick Facts
- Category
- AI agent
- Product
- Google Ad Manager feature
- Primary users
- Publishers
- Core model
- Built with Gemini
- Availability
- Beta announced for this month
- Source domain
- blog.google
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