LaunchReel is a Claude Code plugin that edits talking-head recordings and creates product launch videos from a repository or running app. It adds cuts, captions, zooms, visuals, music and voiceover, with a Studio for frame-specific revisions and 16:9 or 9:16 export.
LaunchReel is a Claude Code plugin for turning talking-head recordings and product information into short videos. Claude handles the first edit: it transcribes the recording, cuts fillers, pauses and retakes, adds captions and zooms, and can build visuals around the spoken script. For product launches, it can read a repository and create scenes for the real app, rather than relying only on a generic template.
The companion Studio provides a review and revision surface while the video is being built. Users can attach comments to specific frames for Claude to address, make small visual edits directly, add original music or voiceover, and export landscape or portrait versions. A separate template generator is available for users who want a narrated, music-backed video without using Claude Code.
Transcribes a recording, identifies fillers, pauses and retakes, and selects the stronger takes for a shorter edit. The workflow supports recordings up to 5 minutes on Creator and 10 minutes on Pro; the free trial supports up to 2 minutes.
Adds captions, punch-ins and visual treatments based on the spoken content, including illustrations such as timelines, maps and screen recordings when requested.
The Studio opens while Claude builds the video. Review the result, pin a comment to an exact frame for a targeted fix, or directly change text, color, font and clip length for smaller revisions.
Creates launch videos from a product repository and can inspect a live or localhost app to rebuild real screens as motion. Users can specify a duration, feature, audience, tone or visual reference.
Adds an original score composed to the scene timing and supports voiceover, a user recording, or no narration. Template videos also let users choose an AI narrator, their own recording or no voice.
Exports landscape 16:9 and portrait 9:16 versions. The portrait workflow re-lays out scenes, and exports are available in 1080p on every paid plan, with 2K and 4K on Pro and Team.
Record a presentation or explanation on a phone or webcam, then ask Claude to remove verbal filler and weak takes. Use frame comments to request focused changes before exporting a finished reel.
Run LaunchReel in an application repository and ask it to make a launch video. Claude can inspect the code and a live or localhost app, then write scenes around the actual product interface.
Make a short feature announcement by naming a feature from the code or UI, setting a duration, and directing the style or audience. This suits a single release, pricing-page video or social post rather than a broad product tour.
Choose a template, describe the product or paste a script, then select an AI narrator, personal recording or no voice. The browser renders a music-backed MP4 for landscape or portrait distribution.
LaunchReel requires Claude Code and Node 20 or later. To install it, add the `gajanansr/launchreel-plugin` marketplace in Claude Code, then install `launchreel@launchreel` and run the commands one at a time. The site also offers template generation for people who are not using Claude Code.
For a talking-head project, give Claude Code a recording and an editing instruction. LaunchReel transcribes the recording, removes selected fillers, pauses and retakes, then adds captions, punch-ins and visuals. The Studio opens during the build so you can review and revise the result.
Yes. The Studio lets you pin a comment to an exact frame so Claude can fix that location, and small changes such as wording, color, font or clip length can be made directly in the Studio without another prompt. You can then render or export the project.
LaunchReel supports 16:9 landscape and 9:16 portrait output. Claude re-lays out scenes for portrait rather than simply cropping them. The free video can be exported in 1080p with a small watermark and an end screen; Creator includes 1080p, while Pro and Team include 2K and 4K export.
The first full video is free and includes every feature, with a 1080p export that has a small watermark and end screen. Paid plans are billed monthly in USD, can be canceled at any time, and count a project rather than each fix or re-render as a separate video. The site lists Creator, Pro and Team plans, with limits and prices shown on its pricing section.
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