DM automation
Automatically turns comments, follows, and mentions into DM conversations, with the goal of moving people toward a reply or conversion.
FanBase
FanBase is a social DM automation, shared inbox, and CRM platform for creators and brands. It helps teams manage comments, DMs, and follower context from one workflow, with an AI Copilot for drafting replies and handling routine questions.
Overview
FanBase is a social DM automation, shared inbox, and CRM platform for creators and brands. It is designed to bring comments, DMs, replies, and mentions into one workflow so teams can manage conversations and follow up without juggling separate tools.
The product combines Instagram DM automation, a unified inbox, and an AI Copilot that can answer questions, draft replies, and flag items that need human attention. The site also describes a social CRM that keeps a profile and interaction history for each follower, plus a knowledge base that updates from your content and conversations.
Core capabilities
Shared inbox
Brings replies, DMs, comments, and mentions into one place so teams can manage inbound activity without switching between tools.
Social CRM
Adds a social CRM layer that stores follower profiles and past interaction history alongside messages.
AI Copilot
Drafts replies, answers common questions, and escalates only what needs a human, using the knowledge base and prior interactions as context.
Self-updating knowledge base
Updates its knowledge base from content, conversations, and recent posts so automations and replies use current context.
Team and analytics features
Provides planning and management features for teams, including unlimited automations, AI-assisted replies, analytics, multiple workspaces, and shared access at higher tiers.
Common workflows
Instagram comment-to-DM campaigns
Set up comment-triggered DMs on Instagram so a post comment can automatically send a link, offer, or code to a follower.
Team inbox triage
Manage inbound questions and replies from one shared workspace while using the follower profile to see past interactions before responding.
Support and reply drafting
Let the Copilot answer common DMs, draft suggested replies, and route only the cases that need a human touch.
Follower history and churn monitoring
Track follower activity in the social CRM to spot people who are active, returning, or going quiet, then follow up accordingly.
Cross-channel monitoring
Use automations, digests, and reports to keep an eye on social activity across connected accounts without checking each channel manually.
Pros and Cons
Pros
- Combines DM automation, shared inbox, social CRM, and AI assistance in one product.
- Free plan is available with no credit card required.
- The inbox context includes follower history, which can help teams reply with more context.
- The product is built for both solo creators and teams, with Pro, Team, and Enterprise options.
- Enterprise pricing and support options are documented for larger organizations.
Cons
- The site does not provide a full public integration list beyond mentioning Instagram, X, Discord, and “the rest.”
- Some capability details are high level, so readers may need a demo to understand exact automation rules, limits, and setup steps.
- The free plan includes usage limits, but the source does not spell out those limits.
FAQ
What is included in the free plan?
The free plan includes DM Automation, the inbox, the Social CRM, and the AI Copilot with usage limits. FanBase says it is free forever and does not require a credit card.
What do you get with Pro?
The pricing page says Pro includes full AI Copilot features, unlimited automations, AI-powered CRM, complete analytics, shared inbox, AI-assisted replies, advanced AI Copilot, knowledge base, and unlimited seats.
Which platforms feed into the shared inbox?
FanBase says the Shared Inbox brings in DMs, comments, and messages from the socials you connect, including Instagram, X, and Discord.
What is different about the Team plan?
According to the pricing page, Team adds everything in Pro plus increased AI credits and multiple workspaces.
When should someone book an Enterprise demo?
The Enterprise plan is positioned for larger companies that need dedicated features, priority support, personalized agreements, custom integrations, fixed pricing, a bespoke internal help center, and custom SLAs and DPAs.
Quick Facts
- Category
- Social DM automation / shared inbox / CRM
- Primary users
- Creators and brands
- Platform focus
- Social channels including Instagram, X, and Discord
- Pricing model
- Free plan available; paid plans include Pro, Team, and Enterprise
- Starting paid price
- Pro starts at $20 per seat per month
- Website
- fanbase.gg
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