App and UA data sources
Connect App Store Connect, Google Play Console, and paid media sources so app and acquisition data can be brought into one workflow.
Easy App Reports
Easy App Reports is an app reporting and data-sync platform that connects App Store, Google Play, and UA data to Looker Studio, BigQuery, and MCP-compatible AI assistants. It helps app teams automate reporting, explore available metrics, and build dashboards or analyses from official source data.
Overview
Easy App Reports is a reporting and data-sync platform for app teams that want their App Store, Google Play, and user acquisition data in one place. It connects official data sources to destinations such as Looker Studio, BigQuery, and MCP-compatible AI assistants so teams can automate reporting instead of copying data manually.
The product is built around a simple workflow: connect developer accounts and UA sources, choose a destination, and then visualize or query the data with templates or AI. The homepage positions it for app companies, studios, and agencies that need recurring reporting, while the pricing page shows plan-based access to app-store connectors, templates, support, and optional add-ons for larger setups.
Core capabilities
Multiple destinations
Send data to Looker Studio, Google BigQuery, or MCP-compatible AI assistants such as ChatGPT, Claude, and Gemini.
Template-driven reporting
Use one-click Magic Templates to start from prebuilt Looker Studio reports instead of building dashboards from scratch.
AI-assisted analysis
Query and analyze connected data through an AI assistant without having to write SQL or maintain separate dashboards.
Flexible analysis in the destination
Work with filters, saved filters, and regex support in Looker Studio or BigQuery for deeper segmentation.
Metric and field reference
Use the App Data Explorer to review available metrics, dimensions, and report definitions before building reports.
Common use cases
Automate recurring store reporting
Pull App Store and Google Play data into one reporting flow so teams can stop exporting CSVs or copying numbers between tools.
Consolidate multi-app portfolios
Centralize multiple developer accounts and apps for agencies, VC-backed portfolios, or teams managing several products.
Analyze performance in dashboards
Build or customize dashboards in Looker Studio, then use filters and saved segments to drill into performance by source, version, device, or time period.
Use AI to query app data
Ask questions, generate reports, and explore connected data through ChatGPT, Claude, Gemini, or another MCP-compatible assistant.
Plan reports from available fields
Review available metrics, dimensions, and report definitions in the data explorer before deciding which reports to build.
Pros and Cons
Pros
- Connects app-store and UA data using official APIs rather than scraping or fragile token-based methods.
- Supports several output paths, including Looker Studio, BigQuery, and MCP-compatible AI assistants.
- Includes ready-made templates that shorten setup for teams that want a dashboard quickly.
- Provides a data explorer and documentation so users can check available metrics and fields before building reports.
- Offers plan-based support, documentation, and tutorials, with paid onboarding and services for teams that want extra help.
Cons
- Some capabilities are plan-dependent, with additional cost for extra developer accounts and certain ad-account connections.
- The source evidence is stronger on destinations and workflows than on a complete public list of every supported metric, dimension, or connector detail.
- BigQuery and some advanced options are only included on higher plans, so smaller teams may not need the full platform.
FAQ
How do you set it up?
Easy App Reports connects app store and UA data sources to destinations such as Looker Studio, BigQuery, and MCP-compatible AI assistants. The setup flow described on the homepage is to connect your data, choose a destination, and then visualize or query it.
What support is available after signup?
The pricing page says support is available through chat and email, and that replies are typically sent within 1-3 business days. It also links to documentation and tutorials.
What can I do with the connected data?
The homepage says the product uses official APIs rather than scraping, cookie tactics, or expiring auth/SMS tokens. It also says data can be sent to Looker Studio or BigQuery, or used through an MCP integration with AI assistants.
How many apps or accounts can one subscription cover?
The pricing page says connector limits depend on the plan and add-ons. Base and Pro plans differ in the number of apps per developer account, and paid add-ons are available for extra developer accounts and ad accounts.
Who is this product for?
The product is positioned for app teams, studios, agencies, and app companies that need automated reporting from app store and UA data in one place.
Quick Facts
- Category
- App reporting and data sync
- Primary users
- App companies, studios, agencies, and app teams
- Main destinations
- Looker Studio, Google BigQuery, MCP-compatible AI assistants
- Data sources
- App Store Connect, Google Play Console, and paid media sources
- Pricing model
- Paid plans with add-ons and a 30-day money-back guarantee
- Website
- easyappreports.com
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