Playlist Push

What is Playlist Push?

Playlist Push is a music promotion service helping artists and labels submit tracks to vetted Spotify playlist curators and verified TikTok creators.

The platform supports two main workflows—submitting music to vetted Spotify playlist curators and submitting songs to verified TikTok creators—while using targeting tools to match releases to relevant playlists and creators.

Key Features

• Vetted Spotify playlist curator network: Curators go through a vetting process intended to verify authentic engagement, organic streams, and thoughtful review of submitted tracks.
• Spotify promotion workflow with live placement review: Users submit songs to curators who make a placement decision and provide written feedback; campaign status and placement outcomes are tracked through a live reporting dashboard.
• AI-powered targeting (“Playlist DNA”): The platform uses proprietary Playlist DNA technology to scan a track’s sonic profile (e.g., tempo, mood, instrumentation) and match it to playlists and curators more likely to accept the submission.
• TikTok music promotion via verified creators: Users submit music to influencers and creators who produce videos that use the track; the site describes campaign outputs in terms of videos made and views.
• Artist Protection Fund (campaign transparency/fairness): If a curator does not review a track before a 14-day deadline, the credited portion is returned as an account credit.

How to Use Playlist Push

1. Create an account and start a campaign using the “Get Started” flow on the site.
2. Choose a promotion type:
   • Submit to Spotify playlists by pitching the song to independent Spotify playlist curators.
   • Submit to TikTok promotion by pitching the song for use in videos by verified TikTok creators.
3. Submit your track and wait for curator review/placement decisions (Spotify) or creator video production (TikTok).
4. Monitor results in the artist dashboard using live reporting and placement/analytics details provided during the campaign.

Use Cases

• Independent artist preparing a single release: Use Spotify curator submissions to seek organic placements on relevant playlists, with curator feedback and acceptance outcomes visible in the live reporting dashboard.
• Artist or label coordinating TikTok exposure: Submit a track for use by verified TikTok creators to generate videos featuring the song and track performance through the campaign’s reported outputs.
• Team aiming to improve acceptance likelihood: Rely on Playlist DNA targeting (sonic-profile matching) so submissions reach curators more statistically likely to engage with the sound.
• Campaigns requiring budget safeguards: Use the Artist Protection Fund mechanism—credited refunds if a curator fails to review within the 14-day deadline.
• Optimizing timing around release windows: Use the described “Pre-Release Campaign” option to secure curator commitments up to 14 days before the song drops.

FAQ

What is the Playlist Push Artist Protection Fund?

It’s a commitment intended to improve campaign transparency and fairness. If a curator does not review your track before the 14-day deadline, you automatically receive that money back as a credit to your account.

How does Playlist Push handle curator engagement and authenticity?

The platform states that curators undergo a rigorous vetting process and that it uses bot-detection technology intended to monitor playlist listener activity and engagement ratios.

How does Playlist DNA targeting work?

Playlist DNA scans the sonic profile of your track and matches it against playlists, aiming to identify curators who already support music with your tempo, mood, and instrumentation.

Can Playlist Push help with Spotify’s algorithmic playlists (e.g., Discover Weekly and Release Radar)?

The site says yes, by driving high-quality engagement signals—especially saves and library adds—from organic playlists, which are described as primary triggers for algorithmic lists.

What happens if my song is rejected by a curator?

The site explains that the fee covers the curator’s professional time and feedback. If the curator fails to review the track at all (rather than rejecting it), the Artist Protection Fund credits that portion back to the account.

Alternatives

• DIY playlist pitching and outreach: Instead of using a curated/verified network and targeting tools, you can pitch playlists directly, focusing on manual outreach and relationship-building.
• Self-serve influencer marketing platforms: These tools connect you with creators for sponsored content workflows, but may not provide the same Spotify curator submission and review process described by Playlist Push.
• Spotify promotion services focused on advertising: Some services emphasize paid placements or ad delivery rather than organic curator-based submissions; workflow and signals differ from curator-driven placements.
• Editorial/PR-focused music promotion: Public relations and press placement services can complement streaming goals, but they typically focus on coverage and storytelling rather than curator-managed playlist placements.