Attribr icon

Attribr

Attribr is a privacy-first mobile attribution SDK for iOS and Android. See where installs come from without ATT consent or heavy integration.

Attribr

What Attribr does

Attribr is an attribution SDK for indie app developers who want to understand where installs come from without relying on ATT consent or enterprise-grade tooling. The site describes it as a privacy-first product for iOS and Android that is designed to work before App Store approval and in TestFlight, with install attribution available from day one.

The homepage frames the product around lightweight implementation and practical launch analytics: three lines of code, zero permissions, and a setup flow that starts with a free account and SDK installation through Swift Package Manager or Gradle. Pricing is structured with a permanent free tier and paid plans for deeper attribution, experiments, cohort analysis, and fraud detection.

Core capabilities

Minimal app integration

The SDK is described as a three-line integration: initialize the SDK, set consent, and track launches when the app becomes active.

Privacy-first attribution

Attribr is positioned as privacy-first attribution for iOS and Android, with no ATT prompt, no IDFA, and no NSUserTrackingUsageDescription requirement.

Deep linking

The site says it supports Smart Links, Universal Links, App Links, and deferred deep linking so users can be routed to the right screen after install.

Ad network attribution

It includes support for major ad networks with server-to-server postbacks, including Facebook, Google, TikTok, Snapchat, and Apple Search Ads.

SKAN 4.0 support

The product includes SKAdNetwork 4.0 support with conversion value configuration from the dashboard.

Growth and analytics tools

Higher tiers add named experiments, cohort LTV modeling, fraud detection, API access, alerts, webhooks, and export features.

Common use cases

  • Launch attribution for indie apps

    Indie developers can see which launch channels actually drive installs, instead of guessing from total download counts alone.

  • TestFlight and beta tracking

    Teams running pre-release builds can attribute installs in TestFlight and compare different beta communities or referral sources before App Store approval.

  • Paid and referral channel analysis

    Growth teams can connect installs to ad networks, referral codes, and postbacks so they can understand which campaigns are producing users.

  • Retention and LTV analysis

    Product teams can use cohort views and retention data to see how install sources relate to D1 through D365 revenue and onboarding performance.

  • Portfolio-scale attribution

    Studios with multiple apps or larger portfolios can move to paid tiers for higher app limits, API access, and broader attribution tooling.

Pros and Cons

Pros

  • Supports iOS and Android attribution without requiring ATT consent.
  • Designed for a very small implementation footprint, with the site describing a three-line setup and a sub-50 KB SDK.
  • Includes deep linking, ad network attribution, SKAN 4.0 support, A/B experiments, and analytics features in one product.
  • Offers a free tier that the site says never expires, which lowers the barrier to trying the product.

Cons

  • Some advanced capabilities are limited to higher tiers, such as cohort LTV modeling, fraud detection, and API access.
  • The source does not provide a detailed integration guide or a complete list of documentation pages, so implementation depth is only partially visible.
  • The pricing page itself is not available at the provided URL, so some plan details come from the homepage pricing section instead of a dedicated pricing page.

FAQ

How does Attribr work?

It is an attribution SDK for iOS and Android. The site says setup takes three calls: initialize, set consent, and trackLaunch.

Is there a free plan?

Yes. The pricing information says the Free plan never expires and includes 10,000 attributed installs per month for up to three apps.

Which platforms does it support?

The site says Attribr works with iOS and Android, including TestFlight attribution before App Store approval.

Does it require ATT or tracking permission?

The site says attribution data is privacy-first, does not require ATT, and ships without IDFA or NSUserTrackingUsageDescription.

What kinds of attribution features are included?

The site says it supports deep links, ad network postbacks, SKAN 4.0, A/B experiments, cohort LTV, and fraud detection, with higher-tier features added on paid plans.

Quick Facts

Category
Developer Tool
Primary use
Mobile install attribution and analytics
Platforms
iOS and Android
Setup
SDK integration with initialize, setConsent, and trackLaunch
Pricing shape
Free tier plus paid plans
Source domain
attribr.dev