Roast My Reels

What is Roast My Reels?

Roast My Reels is an AI video critique tool for TikTok and Instagram Reels (also supports YouTube Shorts). Users upload a draft reel, and the service generates a “roast” based on how the video is likely to perform—focusing on elements such as the hook, pacing, visual quality, and loop potential. The goal is to help creators identify why viewers might swipe away and what to change before posting.

The product is positioned as a fast, structured review: after an encrypted upload, it analyzes the submitted file and returns a breakdown that includes scoring and prioritized improvements rather than only commentary.

Key Features

• 12-point AI roast with analysis and scoring: Produces a scored critique that targets multiple reasons a reel may underperform.
• Hook analysis (first ~3 seconds): Evaluates the open, text placement, and on-camera energy to explain why viewers may swipe.
• Pacing audit and retention curve modeling: Checks cut frequency, flags dead air, and models retention to show where viewers disengage.
• Visual critique: Reviews lighting quality, rule-of-thirds composition, color grading, and background clutter to identify what looks distracting or unpolished.
• Trend matching against viral benchmarks: Benchmarks the content against “10K+ viral videos” in the creator’s niche to highlight gaps versus what’s working.
• Loop-ability score: Scores whether the video encourages re-watching—described as a driver of TikTok algorithm favor.
• Actionable fixes: Provides specific, prioritized changes tied to the findings (e.g., pacing and hook adjustments).

How to Use Roast My Reels

1. Go to Roast My Reels and choose where you plan to post: Instagram Reels, TikTok For You, or YouTube Shorts.
2. Upload your draft by drag-and-drop or by selecting a file. The page indicates supported formats include MP4 and WebM.
3. Confirm the upload and wait for analysis (the site states ~30s analysis time).
4. Review the output: the service returns the roast and the full breakdown (hook, pacing/retention, visual critique, trend matching, loop score, and prioritized fixes).
5. Apply the suggested changes and repost.

Use Cases

• Pre-post checks for a new reel: Before publishing, upload a draft to identify weak openings, dead air, and pacing issues that can reduce retention.
• Improving lighting and framing: Use the visual critique to address lighting quality, composition (rule of thirds), color grading, and background clutter.
• Diagnosing “cringe” moments and engagement drops: Rely on the pacing/retention findings and cringe detection to pinpoint segments that hurt viewer engagement.
• Iterating on repeat-watching potential: Apply the loop-ability score to adjust edits so viewers feel compelled to watch again.
• Benchmarking against niche performance: Use trend matching to compare your content’s approach to viral examples in the same niche and decide what to revise.

FAQ

• Is Roast My Reels free?
  The page states that Roast My Reels is free.

• Do I need to create an account?
  The page says no account is required.

• What file types can I upload?
  The site lists MP4 and WebM.

• How long does analysis take?
  The page indicates ~30 seconds analysis time.

• What happens to my uploaded video?
  The page states that files are deleted immediately after analysis, and the upload is described as encrypted.

Alternatives

• General-purpose social media analytics tools: Instead of analyzing a draft reel before posting, these focus on performance after publishing (e.g., retention, engagement, reach) to guide revisions.
• Video editing software with templates and diagnostics: Tools that improve pacing, text overlays, and visual quality through editing and built-in features, without AI critique focused on hooks and loop potential.
• AI script/creative prompt tools: Services that help generate hooks or scripts, but may not provide a pacing/retention and visual critique of an uploaded draft.
• Other AI creative review tools for short-form video: Adjacent tools that review content structure and engagement drivers; workflows may differ (e.g., feedback focused on captions, story beats, or only on visuals).